PRESS INFORMATION
March 2018
springmyride
| Ten steps into car spring. The new
ALCAR campaign. Every winter is tough on cars. Sludge and snow, salt and grit. To avoid permanent damage to your wheels, a spring-clean is a must. Thorough cleansing, the essential care, and the right rims and tyres will make or break the start into the new season. At www.spring-my-ride.com, in ten steps, ALCAR shows all car owners the way to the 2018 car spring, which is bound to come.  From “clean on the outside” to “rims and tyres fit for spring” In ten steps, users are guided through the spring-clean process. Exterior cleaning, interior cleaning, paint and glass work and, of course, rims and tyres; not every rim fits! Before buying new alloy rims, we recommend taking a look at your car’s certification papers. Every car has certain technical specifications, and these may also decide the selection of the matching alloy rims, tyres and tyre pressure monitoring sensors.  10 life hacks – Reaching into the bag of tricks If your car’s headlights are full of dirt even though you’ve removed all the salt, you can clean them with toothpaste. Yes, you heard right – toothpaste is good not only for your teeth, but benefits headlights, too. Simply apply paste on the headlights and polish them with a damp cloth. Done! This and many more life hacks make for a smooth car spring.  Ready, steady, spring: www.spring-my-ride.com ALCAR is an internationally active industrial and commercial group which places its strategic focus on steel and alloy wheels. The ALCAR Group is the market leader in the European aftermarket for passenger car wheels. The group's main business activities focus on wholesaling on national and international level, manufacturing steel and alloy wheels as well as distributing tyre pressure monitoring systems, tyres and fitted units. The international presence of the Austrian group of companies amounts to 30 companies in 16 European countries in which more than 750 employees from development, manufacture and distribution conduct successful business activities with seven proprietary brands. May be
copied free of charge * File copy requested
Press contact: ALCAR Corporate Communications, Hieronymus Tupay E-mail: h.tupay@alcar-wheels.com, Phone: +43/2256/801 528 Send file copy to: MediaTel Werbe-/PR-Agentur, Haldenweg 2, 72505 Krauchenwies-Ablach, phone: +49 (0) 7576-9616-12, e-mail: presse@mediatel.biz |
 PR_ALCAR_campaign_SpringmyRide_EN.pdf |
| PR_ALCAR_campaign_SpringmyRide_EN.doc |
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